Elevator Pitch

We all want to start off strong in the professional world by getting good attention quickly. You can do that through an elevator pitch, a term defined on Google to be a “succinct and persuasive sales pitch”. Let’s go over two important types of elevator pitches and a fun way to see others use them.

So far, two of Gunn BEAM’s guest presentations have gone over elevator pitches. One is from LinkedIn’s Community Partnerships Manager Oscar Garcia, who says a personal elevator pitch (which you introduce yourself with and put on your LinkedIn profile) consists of these three questions:

Who are you? (Your personality and background)

What do you do?

What do you aspire to do?

A group from PricewaterhouseCoopers elaborated on a second kind of elevator pitch to be used for investors and lenders. Its components:

Who are you? (Focused on the basics of your business this time. For example, “We are a nonprofit located in Palo Alto and founded this year by BEAM’s 2016 class.”)

What and how do you sell?

What will you do with my money?

But aren’t elevator pitches intense? Scary? Entertaining? Enlightening?

Some are. That’s why the reality TV show Shark Tank exists. I provide you with a solid Shark Tank pitch to get started. As we differ in tastes, I leave the astounding and hilarious pitches to you.

Chase Robbins